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Azi Rad is a multi-disciplinary graphic designer and art director working with start-ups, global corporations, and cultural institutions. She enjoys a balance of experimentation and pragmatism, discovering new approaches, and using the wisdom of experience to create thoughtful, tailored designs.

Contact. LinkedIn. Behance.
  © Azi Rad 2020

Mark
Ouster

Ouster brings 3D sensing to the masses with its patented lidar sensors for high-resolution, long-range use in autonomous vehicles, robotics, and mapping.  












































Role
Design &
Art Direction


Scope
 
Brand Identity
Website Design
Messaging
Writing 

Collaborators
Studio: elbow
Design & Creative Direction: Lindsay Gravette
Writer: Tif Slama
Design & Art Direction: Andrew Pollak
Producer: Natalie Dobranski
Production: Jeff Allison

Photos: Neave Bozorgi, Jason O'Rear, and Christopher Jones


Our work with this San Francisco-based lidar company produced a new identity and website that unites the tactile nature of their engineering work with the futuristic promise of their technology.
Mark